How A Website Returns Your Investment

Websites are expensive. They’re expensive to build and expensive to maintain. You might be thinking, do I really need a website when I can just stick to my IG page with a Linktree in my bio?

You do. And here’s why. If you’re hoping to grow your business, if you want your customers to take you seriously and if you want to charge big bucks, you need a website.

Simply put: your customers are expecting a website.

It’s important to keep in mind that a website is not a money pit. It’s an investment that’ll make you money in both short and long term.

Here’s how you’ll make your money back 👇🏽

It will lead to higher conversion and more sales

A strategically designed website has the power to convert your traffic at a higher rate, by providing all the necessary information and guiding them towards the decision with good design. Conversions and sales will have a direct impact on your business’s returns.

It will increase your brand credibility

A well-designed website can create a great impression on your visitors, helping you increase your brand credibility. Not just that, having a website can help you generate leads that are willing to pay more.

It will build brand awareness for you

With some unique, digital real-estate, you get to the chance to make your customers more aware of your brand. A good website, coupled with SEO, can act as a 24/7 promotion tool for your brand.

More and more businesses are becoming digital-first. With this, more customers are now looking at your digital presence before making purchase decisions. Not having a website will leave you in the dust, while your potential customers are being attracted by your competitors.

Each day you’re spending without a website is a day you’re losing potential customers. We know that making big investments is scary. It’s a leap of faith that takes time to see returns. Think of your website as not an expense, but an important step in your growth.